Franchise Management
BRINGING BRANDS TO LIFE THROUGH COMMUNITY, EXPERIENCES AND CONSUMER PRODUCTS
WildBrain is home to some of the world’s most-loved kids’ and family brands. We specialize in creating, building and growing high-profile global entertainment brands, and we license consumer products across major territories worldwide. With expertise in brand development, licensing, marketing and creative, we build and manage brands that captivate and inspire through engaging content, first-class distribution, quality consumer products, live experiences and digital media.
Strawberry Shortcake
WildBrain’s Strawberry Shortcake is one of the world’s most adored characters. Since her 1970s debut on a simple greeting card, Strawberry Shortcake has evolved into a “berry” beloved brand for generations of fans. She has starred in multiple animated series and specials with her “berry best friends” over four generations and continues to deliciously delight audiences across television, streaming and digital platforms globally. Since the launch of her iconic 1980s scented dolls, Strawberry Shortcake and friends have captured the hearts of millions through a diverse array of sweet products and yummy experiences. Strawberry Shortcake is owned by WildBrain, a global leader in family entertainment.
Follow Strawberry Shortcake on Instagram, TikTok, Facebook, Pinterest and YouTube
Teletubbies
Since 1997, WildBrainʼs Teletubbies have been engaging and entertaining audiences across multiple generations. Seen on broadcasters and streaming platforms around the world—including a re-imagined live-action Netflix series featuring narrator Tituss Burgess (Unbreakable Kimmy Schmidt), plus the CG-animated YouTube series, Teletubbies Letʼs Go!—the Teletubbies offer hours of content for fans of every age. Through their exuberance and curiosity, Tinky Winky, Dipsy, Laa-Laa and Po foster the developing imaginations of toddlers in a delightful world filled with joyous exploration, visual anticipation and silly surprises. Extensive activations and digital touch points have also seen the Teletubbies become beloved pop culture icons for older fans, adored by celebrities and culture setters around the world, with millions of followers on social media. As a lifestyle brand, Teletubbies continues to captivate audiences by participating in pop culture conversations. The Teletubbies are owned by WildBrain, a global leader in kids and family entertainment.
Yo Gabba Gabba!
Yo Gabba Gabba! is a vibrant, music-driven brand that empowers kids ages 3-6, while nurturing the early foundations of creativity, confidence and self -actualization. With its colourful cast of characters and catchy tunes, the brand celebrates co-experiences with caregivers, learning through play and cultural engagement. Known for its unique blend of animation, live action and indie music cameos, Yo Gabba Gabba! has built a multigenerational fanbase and cult following, including with its most recent series, Apple TV’s Yo Gabba GabbaLand! It’s not just a show—it’s a joyful, danceable world where kids and grown-ups alike are invited to play, learn and groove together.
Follow Yo Gabba Gabba! on Instagram, TikTok, Facebook and YouTube
In the Night Garden
In the Night Garden is an enchanting and captivating world full of fascinating stories, nursery rhymes, music and humour which takes children 6 months to 3 years old on an imaginative journey of discovery and understanding. Igglepiggle, Upsy Daisy and Makka Pakka have become a part of bedtime rituals for many preschoolers, with the series reaching 100 live action episodes and 1 million+ YouTube subscribers. As the series celebrated its 15th anniversary in 2022, In the Night Garden delighted little fans once again with the launch of six brand new CG specials, the ZinkyZzzonk Specials. In the Night Garden is a top preschool toy property.
Inspector Gadget
For over 40 years, WildBrain’s Inspector Gadget has been a standout brand in kids’ entertainment, delighting fans with its one-of-a-kind mix of comedy, detective mystery and science fiction. Beloved by kids and nostalgic Gen X and Millennial audiences alike, the franchise centres on the iconic bumbling Gadget—your not-so-typical cyborg police inspector—as he battles the evil organization M.A.D. led by the villainous Dr. Claw. Unbeknownst to him, his niece Penny and dog Brain do most of the real detective work. Today, Inspector Gadget continues to evolve as a multi-generational entertainment brand. It is owned by WildBrain, a global leader in kids’ and family entertainment.
Follow Inspector Gadget on YouTube
Degrassi
Degrassi is a groundbreaking entertainment brand known for its fearless and unfiltered portrayal of teen life. Spanning generations since its debut in 1980, the Canadian-born franchise has become a global phenomenon, tackling real issues—from identity and relationships to mental health and social justice—with honesty and heart. With iconic characters, diverse storytelling and a loyal fanbase, Degrassi has not only entertained but also empowered audiences, making it one of the most influential teen dramas in television history.