W!LDBRAIN, Inc. - Press Releases

W!LDBRAIN Appoints Charles Rivkin as Chief Executive Officer

Former CEO of The Jim Henson Company Brings Rich Expertise and Leadership to Award-winning Animation Studio SAN FRANCISCO, CA ñ September 28, 2005 - W!LDBRAIN, Inc. (“W!LDBRAIN”), the award-winning animation studio that develops and produces content for the global film, television and advertising market, announced today the appointment of entertainment executive Charles Rivkin as chief executive officer.

Rivkin, 43, formerly served as president and chief executive officer of legendary family entertainment leader The Jim Henson Company, known worldwide for its creation of The Muppets, as well as its television, film and video production, visual effects, character licensing and children’s publishing businesses. Rivkin was the only non-Henson family member to ever serve in the role of CEO.

“W!LDBRAIN is a well capitalized, artist driven company that has the potential to become one of the most important players in CG animation” said Mr. Rivkin. “I’m thrilled to have the chance to work with such an extraordinary group of people and I believe that W!LDBRAIN will be a magnet for some of the most creative writers, directors and producers in the animation industry.”

Sam Humphreys, W!LDBRAIN board member and chief executive officer of Syntek Capital AG, noted, “We are ecstatic that Charlie has chosen to make W!LDBRAIN his new home. He is well liked by the creative community and has world-class business and leadership skills. He was our prototype candidate, and we are thrilled to have him leading the team.”

Rivkin pioneered a business model with multiple revenue streams for The Jim Henson Company, creating video, TV and film labels while greatly expanding the Henson and Muppet brands around the world. Notably, he led the Henson family to optimize its holdings by first selling the company to EM.TV & Merchandising AG for more than $1 billion in market value, and later helping the Henson family re-purchase certain intellectual property and character rights and then reselling them to The Walt Disney Company.

“Charlie was instrumental at helping build and grow The Jim Henson Company into a dynamic entity that produced great family entertainment while creating enormous value for its shareholders. The vision for W!LDBRAIN we all share needs to be driven by a strong leader ñ we found that in Charlie Rivkin,” added Jim Caccavo, W!LDBRAIN board member and Managing Partner of Valence Capital Management.

The CEO search was performed by Eve Coquillard of c2cmedia, a technology and media consulting firm with offices in Los Angeles and New York.

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Founded in 1994, W!LDBRAIN (www.wildbrain.com) is an award-winning entertainment company that develops and produces unique and compelling content across the media spectrum. Powered by its distinctive pool of talented animators and directors renowned for blending traditional animation methods with state-of-the-art computer graphics, the studio and its creative team have consistently won top industry awards. In film, W!LDBRAIN has garnered numerous awards including an Annie for its computer graphics short film Hubert’s Brain and currently has a number of film projects in development. In television, the studio has produced an exceptional slate of original work, including the hit series YO GABBA GABBA!, airing weekly on Nick Jr.,

Nickelodeon’s award-winning programming block for pre-schoolers and Higglytown Heroes, the top-rated and critically acclaimed animated series airing daily on the Disney Channel. As one of the nation’s foremost producers of animated commercials, W!LDBRAIN has won Clios, Addys, BDA Awards and Annies for their commercial work, reinvigorating classic brands and developing cutting-edge spots for leading companies including The Coca-Cola Company, Honda, Kraft and Nike. Additionally, W!LDBRAIN creates and distributes collectible merchandise through its subsidiary Kidrobot, planet Earth’s premier creator and retailer of limited edition toys, clothing, mini-figures, artwork and books.